It is increasingly difficult finding unique methods to engage with customers. They are more likely to avoid content if it is too direct and overwhelming. Podcasting, on the other hand is a direct conversation leading to a stronger connection.
They are a direct, intimate conversation with the listener.
They Once an episode is downloaded it can be consumed anytme anywhere.
Listeners can consume content while doing other activities like exercising, commuting, or recreating.
“A 30-second television spot or Instagram ad is nice, but if a company has a larger message they want to convey, a podcast that tells a story over multiple episodes, or features recurring voices and characters, is a much better avenue. Listeners may move over and become customers based on the bonds formed over Spotify, PocketCasts, or wherever they get their audio fix.” – Melissa Locker, Fast Company
If you're considering a podcast for your brand or business and would like to “test drive” the process Rick and his team will work with you to create, produce, and publish 4 episodes. We'll do it all while you guide the content and watch over our shoulders as we bring your vision to life. Hit the button to Download more info.