In this episode Ardy Sobhani talks about his first camping adventures as a kid in Iran, the inspiration and lunch of Oru Kayak. We also discuss how he and the Oru Team built the business, using Crowdfunding to launch products and he drops two great books on us!
First Exposure to the Outdoor
I’m originally from Iran, so we used to go to the northern area of Iran where it is very forested and mountainous and the Caspian Sea is up there. So we used to go there and camp. It is beautiful and as a kid I just kind of got into it. We used to go hiking a lot and climbing and things like that. Since then I’ve always been into outdoor activities, camping . . . just being outdoors.
Things we talked about
USE CODE “OUTDOORBIZ15” for 15% OFF your new Oru Kayak and send us a picture of you paddling.
Other Outdoor Activities
One thing is that don’t think it’s all glamour, it’s hard work. Especially in the outdoor business, the industry very small. But I think there’s a lot of opportunity for you to innovate and come up with something interesting and different. Something more impactful.
I also think it is really fulfilling to get people out side and connect people to the outdoors. Once we understand where that connection comes from I think people will be more likely to conserve nature.
Principles by Ray Dalio
Shoe Dog by Phil Knight
Favorite Piece of Gear under $100
Connect with Ardy